Trademark counterfeiting constitutes one of the most severe infringements of intellectual property rights. It involves the unauthorized, full or partial, use of an identical or confusingly similar sign in connection with identical or comparable goods or services. Such practices inflict direct harm upon legitimate rights holders—through brand dilution, reputational damage, customer attrition, and loss of market share. Swift identification and immediate legal response are essential to mitigating damage and restoring legal order.
Our trademark attorneys begin by conducting a comprehensive assessment of the counterfeiting act, based on the available evidence and the applicable legal framework. We issue formal cease-and-desist notices to the infringers, requesting the cessation of unlawful use and the withdrawal of counterfeit goods or promotional materials from the market. If such extrajudicial measures fail to produce results, we recommend initiating administrative actions—such as filing complaints with customs authorities or consumer protection agencies—or pursuing judicial remedies, including injunctions, seizure and destruction of counterfeit goods, and claims for damages.
To ensure the effective protection of our clients’ interests, we coordinate with competent authorities and provide access to a network of specialists in investigations and litigation. We also offer continuous monitoring of the marketplace and trademark registries to prevent the recurrence or escalation of counterfeiting activities. Whether through targeted interventions or comprehensive anti-piracy strategies, our services are designed to firmly uphold the exclusivity and commercial value of trademarks in the global competitive landscape.
